Standing Out in 2026

L
Lulu Cheng Meservey
x.com Saved Wednesday, January 7, 2026 Readwise
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This article strongly resonates and has clear angles for your perspective

Quick Take

This hits Brian's sweet spot of practical business advice meets technical reality. As someone building actual products (print-on-demand automation, web agency tools) while watching AI flood the market with generic content, he's living this tension daily. The "show your work" angle aligns perfectly with his preferred writing style of sharing real building experiences.

Relevant Domains

AI/agents/future of software work - AI creating fake/generic content Side projects/automation/earning from skills - Standing out in crowded markets Engineering craft/architecture/productivity - Building quality vs. shortcuts

Blog Angles

1

"Why My Chrome Extension's GitHub Issues Page Gets More Conversions Than My Landing Page"

Thesis

In 2026, showing messy real work beats polished marketing copy

Your Hook

Specific conversion metrics from prospects who found his extensions through code/issues vs. marketing sites

2

"Building in Public vs. AI Slop: What Actually Moves the Needle"

Thesis

Authentic technical storytelling creates more business value than AI-optimized content

Your Hook

Compare engagement/sales from his raw "here's what broke" posts vs. any AI-assisted content he's tried

3

"The Solopreneur's Moat: Why My Bugs Are Better Marketing Than My Features"

Thesis

Technical transparency and real problem-solving create defensible positioning against AI-generated competitors

Your Hook

Specific examples from his fintech work or side projects where showing debugging/architecture decisions attracted better clients

Key Quotes

Everything online is increasingly fake
Real narratives need sustained effort and patience, not viral shortcuts
Showing evidence
Building lasting relationships

Tags

#authenticity #ai-competition #building-in-public #solopreneurship #technical-marketing #differentiation #content-strategy