Annual Reflection Guide | Steve Schlafman
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This article strongly resonates and has clear angles for your perspective
Quick Take
This is a well-crafted annual reflection guide that Brian could use for his own planning, but more importantly, it represents a successful productized coaching offering that aligns with his interests in automation and scaling expertise. The 50,000+ downloads across 80+ countries demonstrates strong product-market fit for what is essentially a structured framework delivered digitally.
Relevant Domains
Side projects/automation/earning from skills - Clear example of scaling expertise through digital products Engineering craft/architecture/productivity - Structured frameworks for reflection and planning Personal finance/risk/long-term planning - Annual goal setting and life assessment methodologies
Blog Angles
1
"The Engineer's Annual Review: Beyond Code Quality Metrics"
Thesis
Your Hook
2
"How to Productize Your Expertise (Without Building SaaS)"
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Your Hook
3
"Annual Planning for Side Project Founders"
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Your Hook
4
"The Compound Interest of Annual Reflection"
Thesis
Your Hook
Key Quotes
Started as a creative impulse...inspired me to codify it into a structured framework
It's my holiday gift to you
Tags
#annual-planning
#productized-expertise
#digital-products
#systems-thinking
#side-projects
#engineering-career
#automation