Michael Ovitz: The Business of Relationships
V
Vicky 6
Medium Park for Later
Interesting content to revisit when relevant
Quick Take
This hits Brian's solopreneurship and relationship-building interests, especially as someone running side projects and building a personal brand. While not directly technical, the CAA operating principles and client retention strategies could translate well to freelance/agency work and building sustainable business relationships in tech.
Relevant Domains
Side projects/automation/earning from skills - Client retention and business development Personal finance/risk/long-term planning - Building sustainable income streams through relationships Engineering craft/architecture/productivity - Systems thinking applied to business relationships
Blog Angles
1
"Why Your Side Project Needs CAA's Client Retention Playbook"
Thesis
Your Hook
His experience building long-term relationships with clients for his web agency tools vs. one-off project work
2
"The Developer's Guide to Relationship-Driven Business"
Thesis
Your Hook
Contrast between his fintech startup's enterprise sales approach vs. his solo project customer acquisition
3
"Building Systems for Trust (Not Just Code)"
Thesis
Your Hook
Specific examples of relationship systems he's built (or failed to build) in his projects
Key Quotes
Build momentum, tell the truth without hesitation
Hire people who raise the standard
Package ideas into outcomes
Read for context instead of noise
Tags
#solopreneurship
#client-relationships
#business-systems
#side-projects
#freelancing
#hollywood-lessons
#relationship-building